Objective
This project aims to address the problem of jewellery tangling or getting damaged during travel by introducing durable packaging that doubles as a travel jewellery box.
Insight
Jewellery wearers can become frustrated with outdated ways of travelling with their jewellery as it doesn’t keep their jewellery safe from damage/tangling.
Concept
“Lasting Moments”
This idea suggests that packaging can be more than just temporary. It can become a memorable part of using a jewellery box, protecting special items.
Solution
A travel jewellery box and packaging all in one. Necklaces and bracelets wrap around the inner circle while rings and small earrings go in the centre compartment.
